News

ニュース

To all members of the press

MINKABU THE INFONOID, Inc.

1 Apr, 2024.

Announcement Regarding Establishment of the Subsidiary

~ Establishing a new structure with the aim of strengthening the content capabilities of the group, improving its
media value based on that, and expanding the merchandising business~

MINKABU THE INFONOID, Inc. (hereinafter referred to as “the Company,” Headquartered in Minato-ku, Tokyo, Representative Director, President and CEO/CFO: Ken Uryu) hereby announces that at today’s Board of Directors meeting, it was resolved to establish a subsidiary company as follows.

In addition, this disclosure falls under the criteria for minor disclosure, but it is disclosed voluntarily as deemed useful for investment decisions.

1.Purpose and Business Overview of the Subsidiary

In our group’s media business, we are pursuing synergies between PGC (Professionally Generated Content) and UGC (User Generated Content) media, expanding specialized media in the upstream processes of content supply, and promoting business scope expansion and revenue diversification through monetization of the 100 million user contacts we have acquired through these efforts. In November 2023, we launched the mobile phone service “livedoor MOBILE” using the MVNO scheme, and also started offering the SIM-based fan club service “Oshi-Pass” to support the lifestyle trend of “Oshi-Katsu.” Furthermore, in February 2024, we held a large-scale K-POP event called “Kstyle Party” in collaboration with “Kstyle,” the number one Korean entertainment media in Japan operated by our group, which received significant attention both domestically and internationally. We are steadily promoting our business to expand our business scope and diversify our sources of revenue.

We have established a new subsidiary, Contents Monster Co., Ltd. (hereinafter referred to as the “New Company”), with the aim of ⑴further enhancing the media value of our group, strengthening our contents supply capabilities, ⑵expanding our merchandising business centered around contents, and ⑶further diversifying our sources of revenue by contributing to the revenue through the creation of contents. At the same time, we have transferred all operations related to the provision of “Oshi-Pass” and the management of the large-scale K-POP event “Kstyle PARTY,” which we have been offering, to the New Company, aiming for further development of these businesses.

In operating the New Company, we have appointed Choi Jong Hwan, who is well-versed in the entertainment businesses of Japan and Korea, as the Representative Director, President, and COO, and we have assembled a team with extensive experience in the contents industry to strengthen the business promotion structure. Furthermore, we will strive to enhance the value created by the contents by promoting various collaborations to expand synergy with the monetization engine of our group’s media business, such as mobile business (“livedoor MOBILE”), EC business (“livedoor Shopping”), and banking agency business (“livedoor Bank”), in addition to media with 100 million user contacts.

2.Outline of the subsidiary

(1)NameContents Monster, Inc.
(2)Location1-9-1,Higashi-Shimbashi Minato-ku,Tokyo
(3)Position and Name of the RepresentativeRepresentative Director, Chairman of the board & CEO, Ken Uryu Representative Director & COO, Choi Jong Hwan
(4)Description of businessMembership Service, Content production, operation, and distribution businesses
(5)Common Stock10 mil yen
(6) Date of incorporationApril 1, 2024
(7) Major shareholders and their rate of shareholdingMINKABU THE INFONID, INC. 100%
(8)Relationship between listed company and the company concernedCapital RelationshipWholly owned by the Company
Personal RelationshipOur director serves as the chairman of the board of directors, and several of our directors and employees concurrently serve as directors and auditors.
Transactional RelationshipThe Company provides various corporate services such as office rental and others.

3.Management structure

PositionNameRemarks
Representative Director, Chairman of the board & CEOKen UryuRepresentative Director, President & CEO/CFO of the Company, Representative Director, chairman of the board & CEO of Livedoor, Inc.
Representative Director & COOChoi Jong Hwan
Director,CCO(Chief Contents Officer)Yuki YamamuraExecutive officer of the Company
DirectorNaohito MiyamotoSenior Managing Director of the Company Representative Director, President & COO of Livedoor, Inc
AuditorYosuke MaedaExecutive officer of the Company

[Supplemental Information] The career history of Choi Jong Hwan, Representative Director, President, and COO, is as follows: Fluent in Korean, Japanese, and English, Choi has been consistently involved in the entertainment industry since 2000. His experience includes the Korean distribution of Japanese anime and films, including Studio Ghibli works, as well as planning and operating events for well-known K-pop artists and actors such as ‘Four Cards in Tokyo Dome’. He has also been involved in the planning and production of dramas and manga, and the expansion of online games in the Middle East region. His career spans a wide range of contents businesses, regardless of genre or region.

YearCarrer
November 1998Mitsui & Co. Korea Ltd., Metals Division Ⅱ
March 2000Korea Film Investment & Development Co., Ltd., Film Business Division, Team Leader
May 2002Showbox Co.,Ltd., Overseas Business Team, Section Chief
March 2006Hakuhodo DY Media Partners Inc., Producer
February 2011Chris & Company Inc., CEO
March 2017StoryCompany Co.,Ltd., Director of Overseas Business
February 2020ToryComics Co.,Ltd., Co-Representative
May 2023Ngel Games Co.,Ltd., CSO

5.Future Outlook

This matter will not have any impact on the consolidated financial results for the fiscal year ending March 2024. Regarding the impact for the fiscal year ending March 2025, we plan to announce it at the time of the full-year financial results announcement for the fiscal year ending March 2024 scheduled for May 14, 2024.

About MINKABU THE INFONOID, Inc. (https://minkabu.co.jp/)

Our company is driving business forward with media and solution businesses as twin engines of corporate growth. In the media business, we aim to reach a monthly user base of over 100 million, while in the solution business, we cater to a client base comprising more than 400 domestic and international financial institutions.
Under the holding company structure, we oversee the media business through Livedoor Co., Ltd., and the solution business through Minkabu Solution Services Co., Ltd.
Leveraging cutting-edge Web3 technologies such as AI, blockchain, and NFTs, we are committed to delivering high-value-added services, including media services that provide new user experiences and solution services that address customer challenges.

company name: MINKABU THE INFONOID, Inc.
Address: The head office / 1-9-1 Higashi Shinbashi, Minato-ku, Tokyo
Foundation: July 7, 2006.
President and CEO/CFO: Ken Uryu
Description of business: Media business, Solution business
Group company: livedoor Co., Ltd.
MINKABU SOLUTION SERVICES , Inc.
MINKABU ASSET PARTNERS, Inc.
MINKABU Web3 Wallet, Inc.
SEESAW GAME, Inc.
Contents Monster, Inc.

List of media operated by Minkabu Group

livedoor:https://www.livedoor.com/
livedoor Blog:https://blog.livedoor.com/
livedoor News:https://news.livedoor.com/
Kstyle:https://www.kstyle.com/
Peachy:https://news.livedoor.com/article/category/55/
livedoor Choice:https://www.livedoor.com/choice/
MINKABU:https://minkabu.jp/
Kabutan:https://kabutan.jp/
Kabutan US Equities:https://us.kabutan.jp/
MINKABU Choice:https://minkabu.co.jp/choice/
ultra-soccer:https://web.ultra-soccer.jp/
livedoor gourmet:https://gourmet.livedoor.com/
SOCCERKING:https://www.soccer-king.jp/
BASEBALLKING:https://baseballking.jp/
BASKETBALLKING:https://basketballking.jp/
VOLLEYBALLKING:https://volleyballking.jp/
totoONE:https://www.totoone.jp/
ath-michi:https://ath-michi.jp/